Turn an unclear request into a testable brief, then steer the conversation without starting over.
Original PDF guide + 4 new conversation playbooks.
- The brief before the prompt
- Examples that teach your style
- Evidence and uncertainty
- Context that survives a new chat
Try an actual prompt from this guide
Help me define the job before you draft. My business is [business]. I serve [audience] with [offer]. My immediate problem is [problem]. I want [deliverable] used in [channel]. Approved facts: [facts]. Limits: [budget, time, length, exclusions]. Success means [observable result I can check]. First return a brief with outcome, audience, inputs, constraints, format and acceptance tests. Ask at most three questions whose answers would materially change the work. If I cannot answer, offer a labeled assumption and explain its effect. Do not invent customer research or begin the final draft yet.